eBusinesses to Use Monitis Measure Return on IT Investment

Nowadays websites compete on the ever changing landscape of the internet. One of the most common challenges of online business owners is increasing a return on their investment and improving there chances of success. Businesses investing in IT operations and web marketing expect traffic and ranking to grow.

It is comparatively easy to measure the investment spent on IT infrastructure and resources, hosting and technical support, marketing and advertising.

What's called ROI for website are described as availability, performance, functionality, traffic and popularity.

Here are 5 tips using Monitis to measure the effectiveness of the IT investments.

Monitoring Website Performance - TIP 1
HOW WELL DOES THE WEBSITE SERVE MY CUSTOMERS?
Chart 1 - Monitis measures my web customer experience in terms of page availability and access speed. Real time reports in milliseconds include results from 5 different geographic locations.

Chart 1


Q. - Is my site productive according to this chart?
A. - No, because in one week it was "closed for business" about 54 hours!!!)








Monitoring Networks and Systems - TIP 2
CAN I GET SOME DETAILED DIAGNOSTICS?
Monitis also measures server CPU, memory consumption by process, providing a chart for comparison (see Chart 2).

Chart 2

Q.- So the downtime correlates to server CPU and
resource memory utilization?!
A. - Yes, you can see why your site was not
responding at certain hours of the day

Transaction Monitoring - TIP 3
DOES THE CHECKOUT WORKFLOW WORK?
It is easy to record website critical workflow in Monitis transaction monitoring module and let the service monitor business critical transactions.

Chart 3Q. - Some red dots, what are those?
A. - They take to detailed view of the report
to show which step failed (Chart 4).

Chart 4Q. - Can I get more information about the failure?
A. - Just click on the "red" and
you will see as is in Chart 5

Chart 5

Q. - I see: some scripts load slow :(
A. - Yes, and you also can get a
screenshot of the problem page

Monitoring Website Traffic - TIP 4
DO I KNOW MY CUSTOMERS
Monitoring traffic shows how many unique visits I have and page views, where my clients come from, how they found my site and keywords they used in search engines.

Charts 6

Q. - Looks like Google Analytics?!
A. - Yes, but you can compare web traffic with website performance and availability. And discover how much time you reject your customers at peak hours.?

Search Engine Monitoring - TIP 5
I NEED TO BE AWARE OF MY SITE POPULARITY
Monitoring site by important keywords reveals that my site performs quite high in some keywords, but also my weaknesses in some important keywords.

Chart 7

No Excellence Without Measurement!